Resources
Everything to get going, and to go further.
Opening your account, how each part of Sema works, what businesses like yours do with it, and how to connect the tools you already use.
Getting started
From an email address to your first conversation, in the order you will do it.
- Opening your account, step by stepFrom signing up to your first campaign, a picture of every step: your email, two-factor, your workspace, the set-up guide, your number, team and credit.
- Connecting your WhatsApp numberWhat Meta asks for, keeping the WhatsApp Business app on the same number, and getting a number if you have no spare line.
- Your first weekThe few things that make the difference: your opening hours, your first template, your team and the answers AI should know.
Learn
How each part of Sema works, written for whoever runs the shop rather than for developers.
- The Help CentreEvery part of Sema, from replying in the inbox to campaigns, payments, appointments and reports.
- Playbooks by tradeWhat a shop, a clinic, a school or a SACCO does with Sema, step by step: which messages, which automations, which reports.
- WhatsApp’s rules, explainedThe 24-hour window, templates and their kinds, consent and STOP, quality ratings and daily limits, on one page.
- Message templates, ready to useOrder updates, reminders, fee notices, repayments and more, written the way Meta approves them, copied into your workspace with one click.
- What’s newEvery change to Sema a business would notice, in plain words, newest first.
- What a message costsEvery plan, the all-in price of each kind of message, what is never charged, and a calculator for your own month.
By trade
What changes from one kind of business to the next: what you send, and what you need to be able to prove.
- Shops and tradersOrders in one inbox, products from your catalog, paid by M-Pesa before anything ships.
- ClinicsReminders patients read, bookings on WhatsApp, and deposits paid in the chat.
- SchoolsFee notices that arrive, admissions enquiries answered, and fees paid into the school’s paybill.
- SACCOs and insurersStatements and reminders to members who agreed to them, repayments by M-Pesa, and the record to prove it.
Connect and build
For a business with its own systems, and for the developer who looks after them.
- Everything Sema connects toTypeform, Calendly, Shopify, HubSpot, Google Sheets and Calendar, Zapier, n8n, WooCommerce, ERPNext, Moodle, and AI assistants, each with what it does.
- Setting up recipes and appsTypeform, Calendly, Shopify, HubSpot and Google Sheets straight into WhatsApp, and Sema’s apps for Zapier, n8n, WooCommerce, ERPNext and Moodle.
- ChatGPT, Claude and other assistantsConnect an AI assistant to your workspace with a click, and let it read the day, find a customer or send for you.
- The API referenceSend messages and templates, add contacts, take payments and hear about everything by webhook, with test keys to build safely.
- Connecting your own systemsAPI keys and their scopes, test keys, and signed webhooks, explained.